Marketing
Strategy +
Audit
Cut through the noise
It’s been over a century since John Wanamaker said, “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.”
Marketing has come a long way since the 1900s, so you’d think we’d have it sorted by now. After all, we now have A-B testing, Google Analytics, lead attribution software, and a whole host of other tools to help us understand what’s working and what’s not.
But the quote still rings true today because we have so many different marketing channels to choose from, and so many different ‘experts’ spruiking their preferred approach. Choosing where and how to share your message can feel incredibly overwhelming
Marketing strategy: work smarter, not harder
Join us on a 6-step process to build the Queen of all marketing strategies.
We’ll help you set your goals and identify your key channels, offers, and messages.
This is no set-and-forget strategy. You’ll have us in your life for the better part of a year as we come back for the final stage of the process – three in-depth quarterly check-ins so we can review your progress and adjust your approach as it’s needed.
Marketing audits: know what works
Do you have your marketing machine (kinda) whirring, but need to gain clarity on what’s working and what’s not?
Here you’ll get clear on which of your marketing elements are pulling their weight and which are just tagging along for the free tea and biscuits.
We’ll conduct a complete audit of your marketing to identify which channels, offers, messages, and tactics are working for you, and which ones need to jump ship.
You’ll get your business growth back on track, regain your focus, and win back your time